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Once a month: what changed in AI search, what the engines started citing, and the one thing worth doing about it. No filler.
What changed in AI search and SEO
Model updates, citation shifts and the visibility swings that came with them — with the measurement behind each claim.
One thing worth doing
Every issue ends with a single concrete action, sized for a team that has other work on. Do it yourself or let us help you.
Numbers, not vibes
When we publish a benchmark, subscribers get the method and the raw counts, not just the headline.
Recent writing
What we write about
OUR TEAM
Written by the people building Citera
Every piece here comes from the three of us running the product, the crawlers and the go-to-market. Ask us anything.
Liam Karlsson
Co-founder & CEO
Scaled a profitable web agency to six figures a month at 19.
Product-led founder with deep expertise in web, SEO and digital growth.
Strong technical and commercial edge across IT security and sales.
Management board member at TH and advisor to multiple companies.
Mohammad Hamarsheh
Co-founder & CTO
Started working at Apple at 12.
Scaled multiple startups past 10,000 users.
BSc in Computer Science, graduating in the top 1% of his school.
William Gyltman
Co-founder & CMO
Built and scaled multiple profitable ecommerce brands, including Sandljuset to six figures a month within two months.
Leads go-to-market, positioning and creative strategy, focused on turning attention into profit.
Four years of high-performance sales with more than $1M closed.