CITERA FAQ
01 / GENERAL
About Citera
What Citera is, who it is for, and how AI search changes organic growth.
What is Citera?
Citera is an autonomous AI search growth platform. It measures where your brand appears in AI answers, finds the gaps, and helps move the highest-priority work from opportunity to completion.
What problem does Citera solve?
Who is Citera for?
What is AI search visibility?
How is AI search visibility different from SEO?
Which AI platforms does Citera track?
Do I need to be technical to use Citera?
02 / MEASUREMENT
Measurement and reporting
How Citera tracks mentions, citations, sentiment, prompts, markets, and competitors.
What does Citera measure?
Citera measures prompts, mentions, citations, sentiment, rankings, competitors, markets, and movement across the sources that influence AI answers.
How are prompts selected?
Can I compare my brand with competitors?
Does Citera track citations as well as mentions?
Can I monitor different markets or languages?
How often does Citera scan AI results?
Can I export or share reports?
03 / EXECUTION
Autopilot and publishing
How opportunities become content, distribution, authority, and website work.
What can Citera Autopilot do?
Autopilot can turn visibility gaps into owned content, distribution, authority work, and website improvements, then move that work through the policy your team chooses.
Can I require approval before anything is published?
What kind of owned content can Citera create?
Can Citera distribute content beyond my website?
Does Citera make website improvements?
Does Citera help with authority and backlinks?
Can Citera refresh existing content?
04 / SETUP
Integrations and setup
What connects, how setup works, and how Citera fits your existing stack.
What can I connect to Citera?
Citera connects brand knowledge, websites, search and analytics data, publishing channels, social platforms, and collaboration tools. The integrations page lists current supported connections.
Do I need to replace my current tools?
How much technical setup is required?
Can Citera connect to my CMS?
Can I connect analytics and reporting data?
Can agencies manage multiple brands?
Are custom integrations available?
05 / PLANS
Pricing and onboarding
Plans, limits, trials, upgrades, cancellation, and getting started.
Which Citera plan should I choose?
Choose based on the number of brands, prompts, answer engines, scan frequency, data retention, and execution features you need. The team can recommend the right starting point.
Can I start before committing to a larger plan?
What is a tracked prompt?
What is an agent job?
Can I upgrade or change plans?
Can I cancel?
Is there a custom plan?
06 / SERVICES
Services and support
What Citera can manage for you and when to involve the team.
Is Citera software or a managed service?
Citera is a software platform with automation and human support. Teams can use the product directly, run approval-based workflows, or involve Citera’s team for more hands-on delivery.
What can Citera’s team manage for us?
Can Citera work with our existing agency or internal team?
Can we use Citera in draft-only mode?
Does Citera support content strategy?
What support is available?
How do I talk to the team?
07 / COMPARISON
Competitors and alternatives
How Citera differs from SEO tools, visibility trackers, agencies, and content generators.
How is Citera different from a traditional SEO tool?
Traditional SEO tools focus on keywords, rankings, links, and technical search performance. Citera adds answer-engine measurement and connects those findings directly to execution workflows.
How is Citera different from an AI visibility tracker?
How is Citera different from an AI content generator?
How is Citera different from an SEO or GEO agency?
Does Citera replace my SEO stack?
What should I compare when evaluating AI search platforms?
Can I move existing prompt and competitor tracking into Citera?
08 / EVIDENCE
Results and methodology
How performance is measured, how long progress takes, and how evidence is documented.
How long does it take to see results?
Initial visibility and source insights can appear quickly after setup. Meaningful movement often requires repeated scans and several cycles of content, authority, distribution, and website work.
How does Citera define improvement?
Can Citera guarantee that an AI platform will recommend my brand?
How are opportunities prioritized?
How do citations affect visibility?
Does Citera connect visibility work to business outcomes?
Where can I see customer evidence?
09 / CONTROL
Security and control
Approvals, access, publishing safeguards, data handling, and account control.
Does Citera publish without permission?
Only when an autonomous policy has been intentionally enabled for that workflow. Approval-required, draft-only, and disabled modes are available for teams that want tighter control.
