CITERA :: PAGE
The Citera community
Join AI search practitioners sharing weekly citations, failed tactics and audits in Slack, with answers from all three Citera founders. Join the community.
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A Slack for people doing this work daily — sharing what the engines are citing, what stopped working, and what to try next.
What the engines cited this week
Members post what they see ChatGPT, Perplexity and Gemini citing in their category, so patterns surface before anyone writes them up.
Answers from the people building Citera
Liam, Mohammad and William are in the channels. Ask about method, measurement or anything the docs don’t cover.
Work in the open
Share an audit, get it pulled apart. Most of what ends up in our guides started as someone’s question here.
From the blog
What we share inside
OUR TEAM
Written by the people building Citera
Every piece here comes from the three of us running the product, the crawlers and the go-to-market. Ask us anything.
Liam Karlsson
Co-founder & CEO
Scaled a profitable web agency to six figures a month at 19.
Product-led founder with deep expertise in web, SEO and digital growth.
Strong technical and commercial edge across IT security and sales.
Management board member at TH and advisor to multiple companies.
Mohammad Hamarsheh
Co-founder & CTO
Started working at Apple at 12.
Scaled multiple startups past 10,000 users.
BSc in Computer Science, graduating in the top 1% of his school.
William Gyltman
Co-founder & CMO
Built and scaled multiple profitable ecommerce brands, including Sandljuset to six figures a month within two months.
Leads go-to-market, positioning and creative strategy, focused on turning attention into profit.
Four years of high-performance sales with more than $1M closed.